Heineken's Desperados Launches First Alcohol-Free Innovation, Desperados Virgin 0.0%

Born from a wild experiment, Desperados Virgin 0.0% pushes the boundaries of non-alcoholic alternatives and unleashes the adventurous side of beer drinkers. The brand’s first alcohol-free innovation delivers the ultimate refreshment, bringing the Desperados vibe to any occasion – all without the alcohol.

Popp Studio redesigns Desperados Virgin 0.0% • Popp Studio

Low-Alcohol Bar - Bars that prioritize low or non-alcoholic beverages appeal to Gen Z consumers

New product launches in the low to no alcohol category

Heineken's Desperados Launches First Alcohol-Free Innovation, Desperados Virgin 0.0%

Desperados Virgin 0.0% Global Redesign

Desperados Virgin 0.0% Global Redesign

Alcohol-Free Beer Innovations : Desperados Virgin 0.0%

Non-alcoholic beer Archives - FoodBev Media

Desperados Virgin 0.0% Global Redesign

Non-alcoholic beer Archives - FoodBev Media

Desperados Launches First Alcohol-Free Innovation, Desperados Virgin 0.0% – FAB News

New product launches in the low to no alcohol category

Alcohol-Free Beer Innovations : Desperados Virgin 0.0%

Heineken to Stop Selling Desperados Tequila-Flavored Beer in the U.S.

Early success' for non-alcoholic Heineken 0.0