Video Game Industry Fails to Capitalize on March Madness

VideoWith CBS and Turner Broadcasting System experiencing record TV ratings for the 2011 NCAA Division I Men’s Basketball Championship, the video game industry is sitting on the bench during March Madness and ignoring the Final Four and the massive fan base it attracts annually. And publishers like Electronic Arts and []

The NCAA and esports don't mix -- but soon, they might have to - ESPN

Nintendo: Capitalizing on Nostalgia - Intrinsic Investing

Video Game Industry Fails to Capitalize on March Madness

The Switch Is The Fastest-Selling Video Game System In Nintendo

How Nissan is using TikTok Now, the BeReal clone, for March

College sports: How name, image and likeness laws will change game

07/13/23: Microsoft has won its initial battle with the U.S.

Nebraska outlasts Iowa down the stretch, wins 81-77

How Boston businesses are capitalizing on March Madness – The

Nintendo's approach to marketing: Then and now