Pokemon GO and the future of in-store augmented reality

Augmented reality allows retailers to give shoppers instant product details and promotions through their smartphones. These days it’s not uncommon to see people meandering into traffic or darting down dark alleyways with their eyes fixed on their smartphone as they hunt down Charizard or Pikachu.

Pokemon Go's popularity is warping real life

How Sephora Is Revealing the Future of Augmented Reality in Fashion - Technology - Webflow Ecommerce Website Template

Augmented Reality in Ecommerce: Future of Online Shopping

Augmented Reality aids Retail Space Planning

Augmented Reality Shopping

Pokémon GO' the Future of Augmented Reality? - GeekDad

7-Eleven Launches first augmented reality in-store experience - RetailWire

How Retailers can use Augmented Reality to Augment Customer Experience

Pokémon Go and Augmented Reality