Political campaigns embrace streaming for midterm ads - Protocol
Por um escritor misterioso
Last updated 22 dezembro 2024
The 2022 midterm elections are nearing, and campaigns are expected to spend a record $1.2 billion on connected TV ads. Streaming advertising spending is becoming a major factor in House and Senate races, according to CTV experts.
After long ignoring streaming services, political campaigns are finally acknowledging that media consumption habits have changed.
After long ignoring streaming services, political campaigns are finally acknowledging that media consumption habits have changed.
2022 Midterms Digital Ad Spending Breakdown - Adimpact
US Elections Digital Advertising Trends: CTV Affects Nearly Every Aspect of 2022 Midterms - Basis Technologies
Targeted Programmatic Advertising for the 2022 Midterm Campaigns — Viant
This Ad's for You (Not Your Neighbor) - The New York Times
US Elections Digital Advertising Trends: CTV Affects Nearly Every Aspect of 2022 Midterms - Basis Technologies
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Midterm TV Political Ad Spending: Stations Cash in on Primary Season – The Hollywood Reporter
How the abortion ruling transformed midterm political advertising
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Microsoft launches 'Don't get Scroogled' campaign against Google
US Elections Digital Advertising Trends: CTV Affects Nearly Every Aspect of 2022 Midterms - Basis Technologies
What candidates are saying in political ads ahead of the midterm elections - Washington Post
Political campaigns embrace streaming for midterm ads - Protocol
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